Hands down the most influential factor in the sale of your Denver home is the real estate agent that you work with. Without their expertise, you could be leaving tens of thousands of dollars on the table – and dealing with a whole lot of stress.
If you’ve never sold your home before (or not for a while) you may not be familiar with what Realtors do and how finding the right one for your sale can make all the difference.
In this blog, I’ll break down a few of the reasons why hiring a local Denver real estate agent is absolutely essential to maximizing your sale. Let’s get started.
Curious about my approach to selling homes in Denver? Click here to learn about my services.
They Know the Micro Markets
Most homeowners really see Denver as one big, singular city. In reality, it’s more like an intricate tapestry of different pockets and communities all coming together.
No two Denver communities are the same with each area having its own distinct atmosphere, residents, homes, and amenities. As a result, different neighborhoods can follow their own trends and patterns when it comes to real estate.
If you’re really looking to get the best result from your home sale, it’s a good idea to search for a real estate agent who actually specializes in your community. Some Realtors in Denver work all over the city, while others choose to focus on just a few areas. That said, if you work with an agent who works (or even lives) in your local neighborhood, they’ll probably have more insights and information to support your goals than someone who has only bought or sold a couple of properties in the area.
What Should You Ask An Agent?
When you start researching and speaking with real estate agents in Denver, be sure to ask about their experience with your neighborhood. Have they sold homes there before? If so, how many? How long have they been working in the community? These questions will help you get a sense of their micro market knowledge.
They Know Your Lifestyle
As far as the local lifestyle goes, Denver is one of the most unique cities in America. No one knows this better than a lifelong Denverite – especially one who works in real estate.
Denver’s way of life may have more to do with real estate than you think. At the end of the day, buyers aren’t just looking for a property that checks off as many boxes on a list as possible, they’re looking for a place that feels like home, somewhere they’ll thrive and live their best life.
With that in mind, marketing your home to potential buyers should speak to them in a way that fits their vision for the future. Whether your home is located in one of Denver’s best school districts, close to great skiing and hiking, or around the corner from the city’s more cosmopolitan highlights, a local agent will present and sell your home’s entire lifestyle – not just the property itself.
This approach appeals to buyers’ emotions, allowing them to picture themselves living their perfect life in your home. When your house becomes a buyer’s dream home, they’ll become invested in it and, as a result, are much more likely to make a high-quality offer.
Already thinking about where you want to live next? Check out these related blog posts to find the right Denver community for you.
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They Know Buyers
Understanding Denver’s one-of-a-kind local lifestyle is fundamental to how your home is presented on the market. However, along with knowing everything your Denver home can offer, your real estate agent should also be an expert on the kinds of buyers who will be most attracted to your home.
It’s hard to accomplish a fast, high-return sale without drumming up interest from the right buyers. Luckily, an experienced Denver real estate agent will know exactly how to do that. Remember, real estate agents don’t just sell homes, they also help buyers find their perfect property. They have first-hand knowledge of what buyers are looking for in the current market, where they’re looking, and what their non-negotiables are.
How Are Denver Home Buyers Unique?
One thing that makes Denver’s pool of home buyers unique is that a number of them are moving to the city from out of town or more often – out of state. While the influx of buyers relocating isn’t as high as it was a few years ago, there are still plenty of people moving to Colorado’s capital each year. Your ideal future buyer could be someone who is brand new to the city.
A great Denver real estate agent is not just familiar with the distinct needs and preferences of relocators, but they’ll also have connections to other real estate boards and syndicates in other markets – helping potential buyers discover your home before arriving in the Mile High City.
Market-Informed Pricing Strategies
Another major difference maker in your home sale is the asking price. Setting the right price may seem simple on the surface, especially if you’ve never listed your home before. In reality, home pricing can be quite nuanced. This is because your home doesn’t necessarily have an objective market value.
When it comes to pricing, you’ll need to be strategic. Overpricing your home can deter buyers altogether while underpricing can leave money on the table. A long-time local real estate agent has a deep understanding of market trends, buyer behavior, and comparable sales in your community. Using this expertise, they can help you choose an asking price that maximizes your chances of success.
Curious about your home’s potential value? Click here to book a home valuation.
Negotiation Expertise
Once buyers start placing offers on your home, it’s time to negotiate. During this step, your real estate agent is your advocate at the negotiating table. Buyers may request repairs, have contingencies, or submit offers that are lower than expected.
A long-time Denver agent has likely handled hundreds of transactions and knows how to navigate the negotiation process with confidence and poise. They’ll use their understanding of market dynamics and buyer psychology to negotiate terms that align with your goals, whether that means achieving the highest possible sale price, securing a quick close, or minimizing contingencies
Why Can’t I Sell My Home Myself?
Selling your home on your own, i.e. without the help of a professional real estate agent, is incredibly difficult – not to mention outright risky. If you’re thinking about selling your home solo just so you won’t have to pay fees or commissions, you may want to reconsider. Yes, working with an agent does come with an expense. However, the extra value that a local, high-performance agent will add to your final results will (usually) more than compensate for that.
To that end, getting the absolute most money possible for your home (in the least amount of time) is just the tip of the iceberg. Selling real estate involves a ton of legal, financial, and other administrative responsibilities, most of which require industry-specific knowledge and training. If you try to sell your home on your own, you could find yourself in over your head with these elements – causing setbacks, stress, or even financial penalties. When it comes to selling in Denver, it’s simply best to trust an expert.
Sell Your Home With Me
Looking for a local Denver real estate agent to sell your home? I’m here to help.
My name is Alana Hankins and for over 20 years I’ve helped sellers in Denver position their homes for maximum results. I, along with my team, know the market history, current trends, and local communities better than most. In fact, our team consistently secures historically high prices for our sellers, setting records for price-per-square-foot in many Denver Metro Area neighborhoods – and we can do the same for you!
Beyond results, our client-first service also takes the stress out of selling your home. While your agent manages your sale hands-on, our admin team handles every technical detail so you don’t have to worry about a thing. You’ll always get honest, down-to-earth advice ensuring your interests are protected at every turn. Start your selling journey today.
Ready to sell? We’re ready to help! Send me an email at alana.hankins@compass.com or call 303.907.1500 to get in touch!
Meet Alana
Learn about my team’s commitment to clients, our community, and consistently raising the bar for real estate in the Denver Metro Area.
